Free authorisation or paid licence: how to decide?
Even if free, a licence must specify what is permitted. Zero cost does not mean absence of terms.
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Permission to use music: what are the key takeaways?
Even if free, a licence must specify what is permitted. Zero cost does not mean absence of terms. First priority: Free use may support a partnership, a cause, a portfolio or a trial phase. Next: Credit, access to an audience, data, content or promotional commitment should be assessed concretely.
Permission to use music here refers to a concrete process: identifying the correct rights holders, defining the intended use or evidence required, formalising decisions and keeping the elements that will help understand the agreement later. This method avoids vague promises and reduces misunderstandings between artists, producers, labels, publishers, and users.
TuneLockr helps creators organise their files, evidence, and permissions. The tool does not replace a collecting society or personalised legal advice. The information below is educational and should be tailored to the project, territory, and any existing contracts.
Permission to use music: the four key decisions
Relationship objective
Free use may support a partnership, a cause, a portfolio or a trial phase.
Value exchanged
Credit, access to an audience, data, content or promotional commitment should be assessed concretely.
Limitations
Short duration, limited platforms and non-exclusivity protect your future opportunities.
Switching to paid use
Plan ahead for what happens if your campaign grows, becomes sponsored or expands to another region.
Implementing a music licence step by step
1. Map out the people and assets
Start by naming the work, the recording, the exact version, and the relevant files. Add the authors, composers, performers, producers, publishers, or relevant representatives. This mapping prevents a decision made about the master from being mistakenly applied to the composition, or vice versa.
2. Describe the requirement using verifiable parameters
Replace general wording with observable parameters: uses, media, territory, duration, exclusivity, volumes, permitted modifications, recipients, and termination conditions. When the project changes, create a new version of the agreement or the record instead of quietly altering the history.
3. Check existing documents
Review contracts, mandates, licences, split sheets, statements, invoices, and relevant exchanges. Prior authorisation, management mandates, or exclusivity may affect your room for manoeuvre. Where important stakes are involved, a professional analysis ensures a reliable interpretation.
4. Keep an accessible record
Archive the final version, attachments, date, identity of the people who validated, and the corresponding files. Use a consistent naming convention and save everything in a location separate from the place of creation.
- Identify the beneficiary
- Define the scope even at €0
- Prohibit unauthorised sublicences
- Plan for termination or extension
- Retain written confirmation
Integrate music licence into the release cycle
Before finalisation
Bring together the relevant people while creative and business choices are still easy to explain. For the 'relationship objective', assign a person responsible and set a validation date. This early step takes less time than searching for documents a few months after release.
Upon delivery
Create a reference folder containing the approved export, metadata, agreements, contact details, and a summary of decisions taken. Do not overwrite old versions: archive them with a clear status. This will allow you to show which file was delivered, when, and under what conditions.
During use
Monitor any divergence between the intended scope and the actual use. A campaign might extend, a video may be re-edited, a partner may change, or a new platform might arise. The aim is not to block all change but to identify when a new approval or extension becomes necessary.
At closure or renewal
Note the definitive end, the files returned or deleted, the amounts paid, and any possible extensions. A brief review creates a reliable record and improves future agreements. For a catalogue, apply the same framework to each title in order to make decisions comparable.
How to assess the quality of the mechanism?
For music usage authorisation, a good file is understandable by someone who was not involved in the discussions, traceable thanks to consistent files and dates, proportionate to the value of the use and reversible when the authorisation comes to an end. These criteria are more useful than a stack of unrelated documents.
Test your organisation with a simple scenario: if the project manager is absent, can someone else identify the correct version, know who makes decisions, find the proof and understand what is permitted? If the answer is no, add an index or an overview sheet rather than multiplying the number of folders.
International project: additional checks
International exploitation requires checking territories, languages, intermediaries, and the applicable law. Terms and formalities are not identical everywhere. Therefore, avoid presenting a French model as universal. For significant operations, have the scope confirmed by a professional familiar with the relevant countries and consult the resources of the [organisation].World Intellectual Property Organization.
Example of a properly defined decision
A workable decision answers five questions: who authorises or declares, which file is involved, for what use, for how long and with what compensation or proof. If any of these answers is missing, add it before sharing.
Common mistakes to avoid
- Using a template without adapting it to the actual project.
- Treating the work and the master as a single asset.
- Forgetting a co-author, a producer or a previous licence.
- Granting exclusivity without a defined duration or precise territory.
- Only keep isolated screenshots, without source files or context.
- Present a detection or identifier as absolute proof.
Sources and guidance
To explore further, consult the official resources of SACEM. Texts and practices evolve: check the applicable version at the time of your project.
Frequently asked Questions
Is a free licence a contract?
It may constitute an agreement if the key elements and consent are present. Clear wording is still advisable.
Does credit replace payment?
No. Credit is a separate requirement and its value depends on the context.
Can a licence be withdrawn?
That depends on the agreed terms. Termination conditions should be written from the outset.
Practical decision matrix
This matrix turns the topic into checks directly applicable to your project.
| Point to address | Expected decision | Record to keep |
|---|---|---|
| Relationship objective | Free use may support a partnership, a cause, a portfolio or a trial phase. | Keep the decision, its date, and the files concerned. |
| Value exchanged | Credit, access to an audience, data, content or promotional commitment should be assessed concretely. | Keep the decision, its date, and the files concerned. |
| Limitations | Short duration, limited platforms and non-exclusivity protect your future opportunities. | Keep the decision, its date, and the files concerned. |
| Switching to paid use | Plan ahead for what happens if your campaign grows, becomes sponsored or expands to another region. | Keep the decision, its date, and the files concerned. |
Verified references
- Musical works and rightsFrance · SACEM
- Copyright — intellectual propertyInternational · WIPO
- Licensing intellectual propertyUnited Kingdom · UK IPO
- Licensing SectionUnited States · U.S. Copyright Office
Links checked on 20 September 2026. The applicable rules depend on the territory and situation.
Verification and history
- Addition of the essential answer, the practical matrix, international sources and the contextual links.